New products launched since 2021:
22
Athlete & club partnerships since 2021:
+1.5M reach
Annual growth rate since 2021:
+25%
Background
ydiom sets new standards in sports nutrition: authentic, science-based, physiologically optimized, great-tasting and easy to digest. Every product is made in Switzerland with premium ingredients and state-of-the-art technology.
Approach
Floid takes full branding responsibility, translating values, vision, mission and objectives directly to target audiences. Under the claim «the no-bullshit company» and campaigns featuring top athletes — Yann Sommer, Timo Meier, Wendy Holdener — alongside the awareness campaign «what's your goal?», Floid establishes the brand durably and positions it clearly at the top of the market.
Since 2016, we serve all strategic, creative and activation measures as exclusive lead agency — responsible for brand development and market expansion.